| When you start your own business, you
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| | meet the company's needs.In addition,
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| commit to investing your time, talent and
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| | build a stellar Board of Advisors or
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| resources in the business to make it
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| | Board of Directors. A Board of Advisors
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| succeed. You authorize a spending plan;
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| | usually will help you for free, whereas a
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| you ask the bank, your credit card
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| | Board of Directors is paid. The key is to
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| company, friends, family, employees, to
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| | engage thought leaders in your niche who
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| endow the business to follow your
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| | become early adopters of your product or
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| business plan and implement your
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| | service and advocate for you to their
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| marketing plan. There's more to it. You
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| | significant networks.Working Capital:
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| need to determine where you can
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| | Invest minimally here because there's no
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| differentiate your company from the
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| | added value to the company or the
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| competition, so where should you invest
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| | product. Tying up cash instead of using
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| the most resources? To garner the most
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| | credit may actually slow your time to
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| flexibility, I suggest your investment
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| | market. This could be a critical timing
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| priorities should be: Brand Capital, then
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| | mistake if your competition is racing you
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| Human Capital, followed by Working
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| | to market.Physical Capital: Invest
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| Capital with Physical Capital at the
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| | minimally here because bricks and mortar
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| bottom of the list.Brand Capital: Invest
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| | don't sell product. Yes, you need a roof
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| the most in your market and marketing to
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| | and windows that don't leak (I've worked
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| them. Up front this could simply be
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| | with many startups in the old mills where
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| focusing on a small group of prospects.
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| | workstation layout was based on the leaks
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| Do the economics to make them well
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| | and drips.). You don't need to be a
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| satisfied customers. So much so, that
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| | miser. And you need the equipment,
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| they provide the testimonials or become
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| | technologies and conveniences that will
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| the spokespersons for your future sales.
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| | make everyone highly productive. Cost-
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| Remember, the high value transfer of
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| | effectiveness should be weighed here
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| using relationships.Human Capital: This
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| | too.Whenever you are investing in your
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| is your team and their track record
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| | business, recognize that you cannot
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| coming on board. Only hire stars, no
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| | manage everything, but you can manage the
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| matter what. Only employ experts in the
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| | value equation of each investment. Be
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| key roles of your company. For other
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| | sure the value to your business is
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| positions, look for great talent you can
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| | outstanding, so you can win business with
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| mold to your vision, and move around to
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| | every sale.
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