| Does having an ebook cover or mini-site header | | | | is for a customer I did some graphics for) |
| graphic on your website increase your sales or does it | | | | Now by all means I wouldn't recommend creating your |
| hurt your business in through long run. | | | | own graphics, if you've never done it before, I would |
| Having been in the graphic design business for over 2 | | | | recommend hiring someone to do them for you; there |
| years now, here are a few things that I've learned that | | | | are hundreds of highly designed people who could do |
| it all comes down to; professional images. Do your | | | | them at a reasonable price. |
| graphics look good enough? Do they have the right | | | | Now if you're looking to save some money creating |
| designs? | | | | website graphics, then by all means go ahead, there |
| What do I mean? | | | | are lots of software which will help you to do the job |
| Well let's say that your websites sells an audio product | | | | right. |
| - cd about a recent interview you did, Now lets | | | | Here are just a few; |
| assume you have some great website-designs but | | | | - Adobe Photoshop 5 or above so that you can use |
| what would happen if you had an ebook cover on | | | | the action scripts |
| your website, well you would probably get a few | | | | - Action scripts - ebook/cd/ezine/spiral/membership |
| sales, but it wouldn't sell great. | | | | card covers |
| Now lets see what would happen if you had an image | | | | - Royalty free stock images - from as little as $1.00 |
| of a cd with a cd case. How much better would your | | | | per image |
| sales increase, well first thing would be that your | | | | - Special ecover software - software which creates |
| customers would see the cd product and know | | | | graphics without Photoshop |
| instantly that the website sells an audio product, there | | | | Here are 3 steps to create great graphics. |
| are hundreds & thousands who are actively seeking | | | | Step 1 - |
| audio products. Your sales would increase just by | | | | Open Photoshop and select the action script you want. |
| showing the graphics of an audio cd. | | | | Then open the images you are going to add to the |
| Now by all means I wouldn't recommend going out and | | | | graphics, if you don't have any try |
| creating an audio cd, unless you have people actively | | | | Step 2 - |
| seeking your target market and you can write a | | | | Enter your text on the template which the action script |
| decent sales letter. | | | | created. |
| If you take all of the popular and hot selling products | | | | Rearrange the text and images to where they look |
| online & offline what do they all have in common? | | | | good on the graphics. |
| You guessed it - website graphics, which consist of; | | | | Choose the colours which will make everything stand |
| - header panel | | | | out and look very professional. |
| - ebook cover | | | | Step 3 - |
| - order button | | | | Once everything is looking good, simply save the |
| - background image | | | | image for the web and you're done! |
| - footer image | | | | The above 3 steps are exactly all you need to do, but |
| Just by having any of the above graphics on your | | | | if your not familiar with them then you will need to find |
| website, you can dramatically increase your Website | | | | tutorials for them, and maybe do a little bit of research |
| sales, People have reported that their sales have | | | | for them on your favourite search engine. |
| increased by as much as 443% (the above example | | | | |