| Pricing of a professional service is hard to get right. | | | | 2. We scan all your documents to Paperless and |
| Below is a sales letter that explains how we price or | | | | capture your computer transactions. |
| bid outsourced bookkeeping and outsourced | | | | 3. We can do 40 hours of bookkeeping in 20 hours. It |
| accounting in our 200 bookkeeping offices around the | | | | takes us half the time to do books because we have |
| US. It is a simple formula that allows the accountant | | | | taken your office paperless and all our staff use dual |
| to be profitable, but provides the entrepreneur comfort | | | | 24 inch monitors. You save big. |
| that they are getting a fair deal. | | | | 4. Over the next 90 days we install ‘best |
| For business owners – as you read this remember | | | | practices’ in up to 100 categories in your office. |
| the true burden rate of in house employees. For | | | | This cuts your job cost by another 25%. Everything |
| every $1.00 you pay a bookkeeper it cost you on | | | | you wish you had time to get done – we do, right |
| average $2.56 in total cost. That’s known as the | | | | now. |
| burden rate. | | | | Best of All! We do not assign one bookkeeper to |
| Even higher then the burden rate on a business is the | | | | you. We put 5 people on your team working on a |
| opportunity cost of not getting around to doing the | | | | management by exception process. What that |
| important task compared to the urgent. Bookkeeping | | | | means is low paid college kids read all your documents |
| requires a lot of management that pulls you away | | | | overnight by hand and name them. Then low paid, |
| from creating real wealth. | | | | work at home, data entry clerks ($10 an hour) who are |
| For accountants – the only reason this super low | | | | good at simple tasks like ‘enter a bill / pay a bill’ |
| pricing works is that by using Paperless Overnight your | | | | do 80% of the low end bookkeeping. When ever a |
| staff will be able to compress 8 hours of work into 4 | | | | task takes over 2 minutes the data entry person |
| hours and within 90 days, they’ll be able to get it | | | | bumps the work up to an assistant manager whowe |
| down to 3 hours. Even better the accountant can | | | | pay $15.00 an hour. They can get almost the entire |
| use retired CPA’s or housewives to do much of | | | | job done, but when they are confusedthe work goes |
| the work at home. We have 14 contractors | | | | up to my retired work at home CPA’s who get |
| working for us at an average burden rate of 15.50 per | | | | paid $22 an hour. But the CPA usually only works |
| hour. In the typical business or accounting office a | | | | one or two hours a week on your account so you |
| bookkeeper comes with a $36.00 an hour burden | | | | only pay for the actual time you need a really smart |
| rate. Even better all our people are part time, so they | | | | staff person. Now those are my hard payroll cost, |
| only bill when they are working. | | | | the next paragraph gives you an idea of how the fees |
| This letter we send to local business people with 5 to | | | | are calculated. |
| 100 employees explains the lower cost and how we | | | | How we calculate the fee. We are twice as fast as |
| can deliver better service. | | | | your in house bookkeeper (because of Paperless |
| 8020 Accounting LLC | | | | Overnight) and our burden rate for labor is ½ what |
| Box 2254 Casper WY 82602 | | | | you pay. |
| This is a: S&P Certified Letter | | | | So our bid process is simple. If we pay $10 to enter |
| (Short & to the Point) | | | | transactions we charge you $20 and so on up the skill |
| Memo from KC Truby | | | | chain. You have 100% open access to all time and |
| The Lonesome or | | | | billing reports at all time. In order to drive your cost |
| If you would like to get rid of your bookkeeping | | | | down we’ll use the Paperless Overnight at $35 to |
| department to cut cost or drama, here is how it can | | | | $75 a week, but that is a low cost to get paper out of |
| be done with little disruption. | | | | your life. |
| Using new technology called Paperless Overnight, we | | | | If your tired of bookkeeping problems and high cost |
| can link your bookkeeping computer to our office and | | | | year after year after year we can help you right |
| we’ll do your books from down the road instead of | | | | now. 3 easy options to learn more…. |
| down the hall. In a few days it will be hard to tell | | | | 1. Call our office at (local number) and ask for a bid |
| where not in the office 24 hours a day. Your books | | | | 2. Go to and get a free DVD demo by mail. |
| get done fast, accurate and for less then it cost now, | | | | 3. Watch a live demo on Wed at 10AM Pacific at |
| but best of all no drama. | | | | when KC Truby the developer of Paperless Overnight |
| Here is how we do it for you. | | | | explains how the entire process works live from his |
| 1. We convert your office into a Paperless Operation | | | | barn in Wyoming. |
| – within 48 hours. | | | | |