| CPA Offers - What Are They? | | | | have your own CPA network with thousands of |
| CPA stands for: Cost Per Action. What it basically | | | | worker bees making the honey for you. |
| is: you promote an offer and you get paid only when | | | | Now it used to be pretty hard to sign up with a CPA |
| a person clicks on your promotion and then follows | | | | network and get approved, and as far as the better |
| through with certain requirements in order to get that | | | | companies, it still is. But because of the increasing |
| free ipod, acai berries or whatever the offer is. | | | | money to be made, there are new CPA networks |
| There are literally thousands of companies that that | | | | sprouting up everyday and not all of them are to be |
| have CPA offers. Some pay as little as two dollars | | | | trusted. What I am saying is don't just sign up as a |
| per CPA offer, others range into the hundreds of | | | | CPA affiliate with anybody who will take you. |
| dollars. | | | | Why? |
| The catch is that you have to sign up and get | | | | There is a practice known as 'shaving'. What this |
| approved by a CPA company, who are the | | | | means is that you, the affiliate does not always get |
| middlemen, and who are supposed to represent the | | | | paid what you are entitled to, and in many cases the |
| companies who make the offer. Their main | | | | CPA network just keeps your hard earned money, |
| preoccupation is to make sure that you, the CPA | | | | and you will have little recourse except to call them |
| affiliate, are following their requirements as you capture | | | | names. It doesn't matter if you have been doing |
| leads and send people to the CPA offers. | | | | everything by the book, its just conventional internet |
| Many people are making a lot of money promoting | | | | wisdom that as often as politicians 'shave' the truth, |
| CPA offers, but as usual, there is a lot of | | | | CPA companies will continue to 'shave' your profits. |
| misinformation floating around. So in this series I am | | | | So what you want to do is go with the most reputable |
| going to try to give you the best up-to-date info, and | | | | companies, the ones who do little or no shaving as |
| provide you a sort of truth serum to counter the hype, | | | | long as your promotion techniques are staying within |
| and help you to make money, instead of becoming a | | | | the playing field. There are plenty of smaller CPA |
| victim. | | | | networks that are reputable and a little easier to get |
| Becoming a CPA Affiliate | | | | accepted into, and as a CPA noob, this is where you |
| To be able to sign up with the better CPA networks | | | | will want to get started. |
| you will need to have a quality website or blog up and | | | | The CPA Secret |
| functioning. The good companies always seem to do | | | | The important thing to understand is that once you get |
| two things after you sign up. One is they check out | | | | accepted by a CPA network, the vault is wide open. |
| your websites, and if that checks out, then you will | | | | You will be able to promote anything they offer. |
| receive a personal phone call from one of their reps | | | | So you need to do your research and find an offer or |
| who will ask you some basic questions to make sure | | | | two that you initially feel comfortable with. And make |
| you have at least some basic understanding of what | | | | sure that your site is a good fit to the offer you will |
| CPA offers are all about and what actions you will be | | | | be promoting. If you hope to achieve any kind of |
| taking to promote them. | | | | success with CPA offers this is important from the |
| Now this is important, make sure that your website will | | | | get-go anyway. |
| be relevant to the CPA offers you will be promoting | | | | Grouch Marx had a great line, "I would never join a |
| and make sure that it is completely a white hat site. If | | | | club that would have me as a member." |
| you don't know the difference between white hat web | | | | Keep that in mind as far as signing up with just any |
| strategies and black hat web strategies, then you | | | | CPA network. Be selective. It's you who will be |
| probably will be alright as far as getting accepted by | | | | making them money, and you, who will be driving the |
| CPA networks. | | | | traffic to their offers. You are very important to their |
| FYI: White hat is when you follow all of the search | | | | success. So you don't need to feel like you are |
| engine rules and methodology, while black hat | | | | begging. Because you aren't, so don't feel intimidated |
| strategies often go beyond just pushing the | | | | So, you've done your research, selected a reputable |
| envelope. Some black hat techniques involve | | | | company and a CPA offer. Now you will have to fill |
| outright fraud and this is what the CPA networks are | | | | out their online form, and if that meets with their |
| constantly on the lookout for. After all, they are | | | | approval you will get the phone call. |
| supposed to represent and protect the interests of the | | | | In part 2, I will cover what you will need to know and |
| company who is initially making the offer. | | | | say about the all important phone call. |
| | | | In the meantime, get your website or blog looking good |
| Beware Of Scam CPA Companies | | | | before you even try to sign up with any CPA network. |
| As much money as there is to be made being a CPA | | | | Look over their online form before you fill it out and |
| affiliate, imagine running a company that has thousands | | | | see what their requirements are. |
| of affiliates promoting offers. It would be sweet to | | | | |