Bookkeepers, Accountants, CPA's - What's What and Who's Who?

You might have heard about Aliens vs. Predators.mean and be able to explain it to you in a way that
They are two different species from two differentmakes perfect sense.
galaxies. In the accounting world, it can sometimesThis information on what's happening in your business
seem like that as well, and since I've had client recentlyshould be used by you to make the business more
ask me what the difference is between bookkeepers,profitable.
accountants and CPA's, I've decided to write thisWhen you choose an accountant, (see all the negative
article to show you the differences and also point outthings about the bookkeeper, and multiply by two), you
what to look for when you hire one.have to be more careful! Why? Because if the
Bookkeeper: Is just that, a keeper of the books. It helpsaccountant is responsible for deadlines, payroll taxes,
if this person is meticulous and very organized. Asales taxes, estimated payments, these things are time
bookkeeper should know QuickBooks software cold,sensitive. If these deadlines are missed, you could be
know how to do bank reconciliations and have a verylooking at large dollar penalties and interest charges, so
good knowledge of "where things belong." They needyou have to notice if the accountant waits for the last
to know the differences between the following:minute, because then you have a problem.
1. AssetsCPA: These folks should know what the bookkeeper
2. Liabilitiesand the accountant know and should be able to
3. Incomeprepare the financial statements so they can be used
4. Expensesby investors, potential buyers, banks and lending
If your bookkeeper doesn't know which is which, youinstitutions. Most CPA's have a pretty good grasp of
won't know if you're making or losing money.what is right and wrong in the eyes of the Internal
So how would you know if your bookkeeper isn't aRevenue Service.
"keeper" as we say? If they are disorganized! The tellThe question I want you to ask yourself is, "Is my CPA
tale signs are a desk that looks like a bomb hit it, withmaking money for me?" If the answer is no, what do
papers all over the place. Their appearance may beyou need him for? Very few CPA's are savvy
quite disheveled. When they are making a collectionbusiness people. They understand taxes and financials
call, there is a proper way to handle that. Remember,but don't understand how the business side of things
the person is speaking to your customers and is awork. What new business idea does your CPA supply
reflection of you. How do you want the outside worldyou with?
to perceive you and your business?Remember, you get what you pay for. If you have a
Another thing to factor in is transparency. If the personguy you are paying $500 a month to and at the end
gets hit by a truck, do you know where everything is?of the year he prepares your tax return, what you
Is the person computer savvy? There are a numberhave is a $6,000 tax preparer. If you are paying $2,000
of bookkeepers who are very old school. "This is thea month and all the guy does is prepare your taxes, go
way it was done." That might not serve you as therehire the $6,000 preparer - it's a better deal.
is so much new technology around.How does a CPA make you money? If your business
Be on the lookout also of having the same personis successful, how can it be more successful? A CPA
doing everything. For example, if your bookkeeper isshould have the ability to analyze the business and tell
preparing checks to be signed, another person shouldyou what you are doing right and wrong. If you are
be signing the checks, not the bookkeeper. The bankdoing everything right, do nothing and stay on course.
reconciliation should be prepared by a third party. ThisNot doing so well" Ask why. What changes have to
is designed for your protection. We've all heard storiesbe made to turn the business around?
of business owners being blindsided by thievery andWhen things are going poorly, what people look to do
so just be aware to have different people doing theseis cut back on expenses... but you should ask, "Am I
various functions.getting what I am paying for?" You may be better off
Accountant: Besides knowing what the bookkeeperby hiring a very expensive CPA who will do something
knows, which by the way, most accountants don't, theversus someone who's not going to do anything.
accountant should know what the financial statements